/ JOBS: Marketing Manager (Redpoint Flashpoint & Freedog)

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Redpoint Bristol - on 28 Feb 2019
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Marketing Manager

20 - 24k Pro-Rata

4 Days Per Week

Fixed Term of 12 Months

Flexible Working Hours

Bristol Based

A Percentage of Remote Working Considered

Overview

The Luckwell Group now owns and operates 4 connected leisure facilities: Redpoint Bristol, Flashpoint Bristol, Freedog Bristol and Freedog Swindon. We are looking for a motivated and creative person to join our team to run our social media and standardise all our communications.

Essential Skills

- Enthusiastic Filmmaker and Photographer

- Experience using Facebook and Instagram in a business setting with proven record of driving engagement

- Graphic Design Experience

- Marketing Experience

Desired Skills

- Enthusiastic climber

- Experience running facebook adverts

- Marketing qualifications or certificates

- Proven ability to grow a social media following  

- Management experience

Basic Job Description / Areas of Responsibility

Create Content

Create and circulate quality content for all the companies in the Group.

This includes film-making, photography and graphic design.

Manage the on-sight “Social Media Officers”

Manage a staff member from each centre to ensure regular content and communication with our customers. Use a social media planner to ensure that important annual events are promoted alongside general communications and engagement.

Work with them to create challenges and events to engage our followers and customers.

Facebook Adverts

We use a company called thinkable digital for our website SEO and to run our facebook adverts.

This role involves liaising with them and ensuring we are using the budget effectively.

Ensuring our peak seasons and products are promoted effectively and in good time, working on a shared calendar.

Up-sells

Converting first time users (taster participants) in to long term customers.

You will be required to test and refine methods methods of conversion.

Thinkable Digital will provide training and support.

Leaflets

Create, maintain and organise the distribution of leaflets in each centre. Ensuring that leaflets are handed out appropriately by the staff and that the leaflet holders are kept neat.

Branding Bulldog

We are going through a re-branding process at the moment. Once this is in place this role will include ensuring that the new branding is consistent through all channels from the website, to social media to leaflets and in-house signage.

Mail Chimp

Create a distribute a quarterly newsletter for each company. Measuring open rates and adjusting each campaign to improve engagement.

Driving returning sales and the “life time value” of our customers (sending automated emails prior people’s birthdays suggesting party options as an example).

Analyse the results

Quantify the impact of this roll on the turnover / profitability of the companies. Help define Key Performance Indicators (KPIs) to measure against and create scheduled reports.

How to Apply

Send your C.V. and Cover Letter to marketing@redpointbristol.co.uk

Apply Now

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