In reply to Binigo:
> Definitely an intriguing angle which hasn't been properly considered! I was interested to see that the Climbing Hangar used it to bring people in, so there could be a lot of unintended consequences of a big move like this.
Again looking to the States - it's interesting FloSports don't show the US Nationals, instead showing some more "one-off" events like DarkHorse, SoiLL and a DWS comp.
With the success of other international comps like La Sportiva Legends Only, Adidas Rockstars getting great coverage, I can see this being a definite area to expand on.
Also of note on these, especially the Rockstars - that's a global brand sponsoring a bouldering event. Red Bull sponsor a number of climbers, Ashima now has sponsorship for Coca-Cola. So big brands ARE interested in funding climbing.
Though the difference in cost between a one-off event such as these and a world series is pretty large, at least it shows willing and it would be interesting to know why these brands aren't speaking to the IFSC.
Look at IFSC bouldering sponsors; Kailas (anyone?), Entreprises and two other unknown (to me) climbing hold manufacturers. Then individual sponsors for some (all?) of the events, though often tied in with other things - GoPro Games in Vail for example.
Again, referencing the US Nationals - problems were sponsored by brands; even individual holds I seem to remember - like a GoPro jug or somesuch. The US are better than most when it comes to advertising and product-placement, and it was nicely done, not overly intrusive and had some "normal" adverts at change-over times too.
I can well believe that a three year deal with IFSC will see a massive rise in one-off events, possibly even a rival series with a headline sponsor, which would steal climbers away from the IFSC, or at least reduce the number of people doing the full circuit.
I guess the obvious suggestion is "if companies were interested, they'd have sponsored it by now", so maybe the desire isn't there. But if FloSports have been in the frame for a year, that would be pretty off-putting to any potential sponsors.