In reply to Rob Greenwood - UKClimbing:
As the news link is about freebies maybe ask:
Are some wealthy climbers beyond parsimonious?
It might of course hit your book sales
Natalie's idea looks more fun. How about you miming 5 climbs/ problems from your guidebooks in some predetermined slots (with a tie breaker question). 4 marks for each correct answer and a point for a feasible near miss.
There do seem to be more families and younger people around in the last couple of years, so something is working in the format.