Advertising in Childrens' Tablet games

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 Bobling 09 Sep 2018

My kids were enjoying their Kindle hour this morning when I walked in to find one of them watching an advert for what seemed to be a casino.  "What on earth?" I say.  Turns out the game they were playing (Crossy Road if you are interested) has a feature whereby the player is rewarded with in-game currency when they watch a advert.  The opportunity to do this is promoted at the end of every game.  Games of Crossy Road tend to last about ten seconds and the adverts last about a minute!  I watched for a while and most of the adverts tend to be for other games, so I am not sure where this one came from but still...

No particular point to make but thought it might be of interest to others with smaller children.

On a related topic I've often thought UKC might benefit from a parents sub-forum where those of us with sprogs can have our tedious sprog-related discussions without cluttering up the boards for those who live a life sans-sprogs.  Like my post if you agree!

 

 

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