In reply to john arran:
> What are you achieving by not watching it?
If you do don't watch it, you won't talk about it.
If enough people don't talk about it, the papers and internet and TV news channels won't be able to sell themselves by talking about it.
If the media can't use it to make money, FIFA will take a massive hit on the value of sponsorship for the next world cup.
If the sponsorship money goes down, the money in the brown paper bags will also shrink.
If the bribes shrink, they'll never allow an authoritarian regime to use their tournaments for sportwashing again.